Beer lovers can learn more about the craft at BrewDog’s new Beers Schools – all for just £1
BrewDog is inviting anyone who wishes to learn more about beer to become a “certified beer geek” through an interactive, self-guided Beer School in BrewDog bars around the world, all for the princely sum of £1 for a limited time only.
The Independent Scottish brewery proudly leads from the front when it comes to beer knowledge, championing quality and craft in every glass of beer they brew.
Bookings are now open to experience an exclusive £1 Beer School all throughout May.
Those curious about craft beer will be able to taste their way through four BrewDog Headliners and take an educational deep dive into their creation, at their own pace, in the brewers’ UK Bars, for a single pound.
James Watt, Captain of BrewDog, said: “Craft beer is about discovery, and whether you’re craft beer curious or know a lot about it, our BrewDog Beer School campaign gives you the chance to discover the story behind our headliner core range. You can uncover the fundamentals and explore the hidden secrets because there’s always room to learn more.
“Punk IPA is where it all began, and we’re excited to give drinkers the chance to taste their way through a bit of our history, whilst learning more about the quality and the care we put into every glass of beer we brew.”
The new Beer Schools are also available around the world, as the offer extends to BrewDog’s network of bars, US and Australian Bars for $1, and selected bars in Europe for €1.
The self-guided school is the ultimate activity for anyone looking for a fun date night, activity with friends or simply to learn more about the nation’s favourite drink. It features videos and quizzes, and imparts new-found knowledge on different beer styles, including their background and history, whilst exploring the various aspects of beer tasting such as aroma, flavour and colour.
Attendees will receive a quartet of BrewDog’s most important Headliner beers to taste their way through, in the UK this will be their flagship Punk IPA, Lost Lager, Elvis Juice, and the newly released nitro stout Black Heart.
The £1/$1/€1 Beer Schools must be booked online in advance and can be enjoyed during UK Bank Holiday. For further information and to see the list of participating bars, or to secure your Beer School place visit: www.brewdog.com/pound-beer